Diva CEO Suzy Barnes drives overall strategy for the business, ensuring we have the right mix of people and products to deliver next level marketing for all of our clients. Her creative mindset and passion for client service makes sure we deliver on our promises.

An entrepreneur at heart, Suzy’s first business was a music talent agency. She has also worked in journalism and had a successful career in agency PR and event management before co-founding Diva in 2007.

Suzy is a strong advocate for creating a better "people experience" in agency businesses and works hard to champion work-life balance, actively implementing people policies that prevent burn out and drive diversity at Diva.

Suzy sticks her hand up a lot. A former local Councillor and School Governor, she currently coaches junior football and is a youth club trustee.

Crucially, she thinks cats are more enlightened than dogs, and is known to enjoy gin and techno. Though not necessarily together.

Diva co-founder and COO Andy Barnes has worked in the games industry for nearly 20 years. In that time he has been instrumental in launching and promoting some of the world’s biggest interactive entertainment brands.

His creativity, innovation and attention to detail has led to longstanding relationships with a who’s who of AAA publishers and developers, including Sony PlayStation, Bethesda, Ubisoft, Square Enix, and Activision Blizzard.

Andy is the operations powerhouse as Diva, making sure the studio team and backend system run without a hitch.

He sports the world’s most impressive collection of shoes, plays guitar like Slash’s less talented cousin, and would rather be out on his bike than stuck behind a screen.

David Lilley has been in the games industry since September 1988, joining the fledgling magazine publisher in Bath, Future Publishing, followed by internet start-ups throughout the early noughties.

Most recently he led the brilliant team at Gamer Network who successfully took The Eurogamer Expo and made it into EGX, the UKs biggest and best recognised videogames consumer event.

He is responsible at Diva for keeping the brand in firm touch with the changing needs of games producers and gently moving the agency into new territories - be that physically, digitally or philosophically.

He is known for charity haircuts, boozing and enthusiastic but largely incompetent golf.

Chief Creative Officer Nic Roope is one of the best strategic thinkers around - a brilliant mix of creativity, long-term vision and operational business nous. He truly understands how brands are constructed and is always providing challenging and thought-provoking solutions. Prior to his work with Diva, Nic co-founded Poke agency (sold to Publicis Group in 2013), where he was part of the core launch team for EE, on the UK brand leadership team for Orange, and was involved in the early days of developing Skype.

Nic is widely recognised for being extremely tall and wearing arguably the coolest glasses, plus there isn’t a cutting-edge London members establishment he can’t get into.

Having run internationally recognised brand and communication agencies for over 15 years, there are very few brand challenges Alex hasn’t seen and solved. Usually with a complex collection of multi-coloured post-it notes. As Diva’s Brand Director, Alex brings a wealth of experience in supporting creative businesses to understand, shape and activate their brand to engage employees, partners, customers and shareholders alike.

Alex is a globally renowned DJ (you can find him on Spotify) and sits firmly in the dog camp. He is extremely interested in technology with a love of AI and VR.